St. Moritz is a world-famous winter destination known for its rich Olympic history and stunning natural beauty. It has hosted the Winter Olympic Games twice, in 1928 and 1948, and continues to be a favorite for international events like the Snow Polo World Cup and White Turf horse races. Surrounded by the breathtaking Swiss Alps, St. Moritz offers perfect conditions for skiing and other winter sports. Its combination of tradition, modern facilities, and beautiful snowy landscapes makes it an ideal location for the 2026 Winter Olympics.

Logo
The Winter Olympics St. Moritz 2026 logo features the Coat of Arms of Switzerland, which includes the famous white cross. The Swiss flag proudly displays this white cross on a red background, symbolizing Switzerland's unity and identity with deep historical roots. The logo also incorporates the Olympic rings enclosed within a circle, symbolizing global unity through sports.
Process Work
Typography
Color Palette
Helvetica - Regular
KASUMI - Regular

Pictograms

Fifth Element

Environmental Components





